How to Integrate Mailchimp with the Digitally – Digital Products App

Connect your Mailchimp account with Digitally – Digital Products to automatically sync customer purchase data from your Shopify store.

July 08, 2026
Digitally ‑ Digital Products
4 min read
How to Integrate Mailchimp with the Digitally – Digital Products App

Follow the steps below to connect your Mailchimp account with the Digitally – Digital Products app.

🔹 Step 1: Create or Log In to Mailchimp

  • Create a Mailchimp account if you don't already have one.
  • Log in if you already have an account. Click here

🙍 Step 2: Open Your Profile

  • Click your Profile icon in the top-right corner.
  • Select Profile from the dropdown menu.

🔑 Step 3: Open API Keys

  • Click Extras from the navigation menu.
  • Select API Keys from the dropdown list.

➕ Step 4: Generate an API Key

  • Under Your API Keys, click Create A Key.
  • Enter a name in the API Key Name field.
  • Click Generate Key.

📋 Step 5: Copy the API Key

  • Click Copy to Clipboard.
  • Important: The full API key will not be displayed again, so be sure to save it in a secure location.
  • Click Done.

📱 Step 6: Open the Digitally App

  • Log in to your Shopify Admin.
  • Open Apps.
  • Launch Digitally – Digital Products.

🔗 Step 7: Enable the Mailchimp Integration

  • Navigate to Settings → Integrations.
  • Locate the Mailchimp integration card.
  • Enable the Mailchimp integration.
  • Paste your copied API key into the Mailchimp API Key field.

💾 Step 8: Save the API Key

  • Click anywhere outside the API Key field.
  • Your API key will be saved automatically.

ℹ️ Note: The Mailchimp API Key will only work after a Mailchimp Audience ID has been connected. See guide here

🎉 Congratulations! Your Mailchimp account is now successfully connected to the Digitally – Digital Products app.

Now that the connection has been established successfully. The "digitally_order_delivered" event data will now be automatically sent to your Mailchimp account.

With this integration enabled, you can:

🔄 Sync customer purchase data with Mailchimp.

📧 Build automated email campaigns and customer journeys.

🎯 Create targeted audiences based on digital product purchases.

💬 Improve customer engagement through personalized email marketing.

⚡ Save time by automating your email marketing workflow.

Your Mailchimp integration is now ready to help you grow your digital product business with smarter marketing automation.