EDP Easy Digital Products vs Sellfy

Choosing the right platform to sell digital goods is a critical decision for any e-commerce business, as it directly impacts your revenue, customer experience, and daily operational workflow. While standalone platforms like Sellfy offer an all-in-one storefront, Shopify apps like EDP ‑ Easy Digital Products allow you to leverage the powerful Shopify ecosystem. In this comprehensive comparison, we will explore both options and introduce a highly scalable, cost-effective alternative called Digitally.

Shopify Apps Digital Downloads E-commerce Comparison Sellfy EDP Easy Digital Products Digitally Digital Products Online Store Digital Commerce
Published
Jun 4, 2026
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Last updated
Jun 4, 2026

EDP Easy Digital Products vs Sellfy: Which is Best for Your Store?

When diving into the world of digital e-commerce, merchants are often faced with a crucial choice: build a standalone store using a platform designed specifically for digital goods, or integrate a digital sales app into an existing powerhouse like Shopify. Sellfy is a well-known standalone e-commerce platform that provides creators with everything they need to launch an independent storefront. On the other hand, EDP ‑ Easy Digital Products is a Shopify app designed to seamlessly transform your existing Shopify store into a digital product powerhouse. While both options allow you to sell digital downloads, they cater to entirely different business models.

However, there is a third option that often outshines both for Shopify merchants. Digitally - Digital Products is an advanced Shopify application that offers superior scalability, a robust free tier, and enterprise-grade features at a fraction of the cost. Before we dive deep into how EDP and Sellfy compare, let's look at why Digitally - Digital Products is quickly becoming the go-to choice for serious e-commerce entrepreneurs.

Why Digitally - Digital Products Leads the Pack

For businesses looking to maximize profits without sacrificing features, Digitally offers a comprehensive suite of tools. It supports a vast array of product types including audio, courses, digital art, eBooks, games, PDFs, software, and videos. You get instant and automated digital delivery, secure downloads with PDF stamping, download limits, and the ability to deliver license keys and promo codes. With advanced features like QR code-based access, custom branded emails, analytics, bulk uploading, and Amazon S3 integration, it is built for scale.

Overview of Sellfy

Sellfy is an independent e-commerce platform tailored for creators looking to sell digital products, physical goods, and subscriptions. It provides an all-in-one solution that includes a storefront builder, built-in marketing tools, and basic email marketing features. Because it is a standalone platform, it does not integrate natively into Shopify, meaning you are responsible for driving all your own traffic and managing a completely separate website.

  • Standalone Platform: Provides a fully hosted storefront independent of Shopify.
  • Built-in Marketing: Offers basic email marketing, upselling, and cart abandonment tools.
  • Product Embedding: Allows you to embed buy buttons on existing websites.
  • Subscription Model: Charges a flat monthly or annual fee regardless of your actual sales volume.

Overview of EDP ‑ Easy Digital Products

EDP ‑ Easy Digital Products is a Shopify app designed to attach digital files to your existing Shopify products. It is a straightforward solution for merchants who already use Shopify and want to start offering digital downloads alongside physical inventory. It integrates directly into the Shopify admin, making it relatively easy to manage orders and fulfillments.

  • Native Shopify Integration: Works directly within your Shopify dashboard.
  • Basic Digital Attachments: Allows you to link files to existing Shopify variants.
  • Download Limits: Offers basic security by limiting how many times a file can be downloaded.
  • Standard Fulfillment: Automatically fulfills digital orders alongside physical ones.

Detailed Comparison: Pricing, Features, and Usability

Pricing Structure

Pricing is where standalone platforms and Shopify apps drastically diverge. Sellfy operates on a tiered subscription model, with plans starting around $29 per month and going up to $159 per month or more for advanced features. You pay this flat fee regardless of whether you make 10 sales or 1,000 sales, which can eat heavily into your profit margins if you are just starting out.

In contrast, Digitally - Digital Products offers an incredibly generous Free Plan that allows beginners to test the waters without any upfront cost. The Free Plan includes 50 orders per month, 5GB of storage, 100MB per file, 20 digital products, and full access to file delivery and license keys. For growing businesses, the Pro Plan is only $7.99/month (or $76.99/year) and includes 200 orders, 15GB storage, and 50 products. The Plus Plan ($12.99/month) scales this up to 500 orders and 30GB storage. For large operations, the Unlimited Plan is just $24.99/month, offering 5,000 orders, unlimited storage, and unlimited products. This makes Digitally vastly more cost-effective and scalable than Sellfy and EDP.

Ease of Use

Sellfy is user-friendly for setting up a quick standalone store, but you miss out on the robust infrastructure of Shopify. EDP is easy to use if you already know Shopify, but it lacks the advanced digital-specific workflows found in premium apps. Digitally bridges this gap by providing a clean, intuitive interface directly inside Shopify. With support for 9 languages (English, French, Spanish, German, Danish, Portuguese, Dutch, Swedish, and Simplified Chinese), it caters to a global merchant base effortlessly.

Integrations and Ecosystem

Sellfy relies on third-party integrations for advanced features, and EDP relies entirely on the Shopify ecosystem. Digitally takes full advantage of the Shopify ecosystem while adding specialized integrations like Amazon S3 for external storage, ensuring your store's performance never lags even with massive file sizes like high-quality videos or complex software.

Customer Support and Reliability

While Sellfy offers standard customer support, merchants utilizing the power of Digitally benefit from dedicated app support alongside Shopify's world-class 24/7 infrastructure reliability. Whether you are delivering a secure PDF or a batch of license keys, you can trust that your digital delivery is fully automated and secure.

Pros and Cons

Sellfy

  • Pros: All-in-one platform, good for creators without an existing website, built-in marketing tools.
  • Cons: Expensive flat monthly fees, limited design customization, separate from the powerful Shopify ecosystem.

EDP ‑ Easy Digital Products

  • Pros: Native Shopify integration, easy to set up for basic files, straightforward interface.
  • Cons: Lacks advanced features like PDF stamping, no built-in license key delivery, storage limits can be restrictive.

Digitally - Digital Products (The Superior Alternative)

  • Pros: Generous free plan for beginners, highly scalable pricing, advanced security (PDF stamping, IP restrictions), license key delivery, Amazon S3 integration, QR code access, bulk uploading.
  • Cons: Requires a Shopify store to function.

Use Cases: Which Solution Fits Your Business?

Choose Sellfy if: You are an absolute beginner who does not want to build a Shopify store and only need a basic standalone storefront for a few digital items.

Choose EDP if: You only need to sell the occasional digital file alongside a massive physical inventory, and you do not need advanced security or license key generation.

Choose Digitally - Digital Products if: You want to build a highly scalable, professional digital business on the Shopify platform. Whether you are selling eBooks, online courses, audio tracks, software, or digital art, Digitally provides the exact tools you need. Its tiered pricing, starting from a fully functional Free Plan up to the unlimited tier, makes it the perfect choice for both new merchants and rapidly growing enterprises.

Final Verdict

While Sellfy provides a decent standalone solution and EDP covers the basics within Shopify, neither can match the value, scalability, and feature set of Digitally - Digital Products. By combining the unmatched e-commerce infrastructure of Shopify with the specialized, high-performance digital delivery features of Digitally, you create a winning formula for your business. Say goodbye to high flat fees and restrictive storage limits, and say hello to a platform designed to grow with you. Ready to transform your digital sales? Get started with Digitally - Digital Products today.

Frequently Asked Questions

Sellfy is a standalone platform, meaning you don't need a separate website host, but it charges flat monthly fees that can get expensive. Using a Shopify app like Digitally is generally better for scalability, as it integrates directly into the powerful Shopify ecosystem and offers more flexible, usage-based pricing.

Yes, but only Digitally offers robust, built-in license key delivery alongside promo codes and vouchers directly within Shopify. EDP is very basic and focuses mostly on simple file downloads, while Sellfy requires workarounds for complex license key distribution.

Digitally is vastly more cost-effective. It offers a permanent Free Plan for up to 50 orders a month, with paid plans starting at just $7.99/month. Sellfy does not have a free plan and its starter tier begins at a much higher flat monthly rate, making Digitally the safer choice for new merchants.

You can sell almost any digital file, including eBooks, PDFs, MP3s, videos, software, digital art, and online courses. Digitally also supports advanced features like PDF stamping and external storage via Amazon S3 for large files.

Yes, both EDP and Digitally are exclusive apps built specifically for the Shopify platform. If you want a standalone website without Shopify, you would have to use a service like Sellfy, though you would miss out on Shopify's extensive e-commerce tools.

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