BIG Digital Downloads vs MP Digital Downloads

Selecting the right digital asset delivery tool is a critical decision for any e-commerce business. As digital products gain prominence, finding an app that balances robust security with cost-effective scalability becomes essential. This post provides a clear, side-by-side comparison of BIG Digital Downloads and MP Digital Downloads, while highlighting how Digitally Digital Products offers superior control, analytics, and flexible pricing tiers.

Digital Products Shopify Apps E-commerce File Delivery Shopify Digital Downloads Digital Security Shopify Growth Business Comparison
Published
Apr 20, 2026
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Last updated
Apr 20, 2026

DIGITALLY vs BIG Digital Downloads vs MP Digital Downloads

In the competitive landscape of Shopify apps, merchants have several tools at their disposal to sell digital products. Two notable options are BIG Digital Downloads and MP Digital Downloads. However, the Digitally - Digital Products app stands out by offering advanced features like PDF stamping, QR code access, and deep integration with external storage, making it a comprehensive choice for serious businesses. Below is a detailed comparison to help you make the best choice for your store.

Overview of BIG Digital Downloads

BIG Digital Downloads is a robust app designed to help merchants sell a wide array of digital files and products directly from their Shopify store. It focuses on reliability and ease of integration, providing a solid foundation for digital sales.

  • Supports selling various file types including PDFs, MP3s, images, and videos.
  • Instant digital delivery via email or a custom download page.
  • Bulk file uploading capabilities to manage inventory efficiently.
  • Custom branding options to maintain a consistent store look.
  • Provides statistics and order management tools.

Overview of MP Digital Downloads

MP Digital Downloads is another popular alternative that simplifies the process of setting up and selling digital goods. It is designed to be user-friendly and integrates seamlessly with the Shopify checkout process.

  • Offers a streamlined setup for creating digital product pages.
  • Supports multiple file types for download.
  • Includes features for selling unlimited digital files.
  • Provides access to the shop owner's personal files.
  • Focuses on simplicity and quick integration.

Detailed Comparison

Pricing and Scalability

Pricing is often the deciding factor when choosing a digital product app. Digitally offers a highly competitive pricing structure with a very generous free plan, making it accessible for startups while scaling affordably for high-volume merchants.

Big Digital Downloads Pricing

Big Digital Downloads typically operates on a transactional basis or higher fixed monthly tiers, which can become expensive as your order volume grows. You are often charged based on the total value of digital products sold, which can erode profit margins on low-cost items.

MP Digital Downloads Pricing

MP Digital Downloads generally uses a standard transaction fee model, charging a small percentage per order. While effective, this can accumulate quickly for businesses selling thousands of digital items per month.

Digitally Pricing Structure

Digitally is built for both beginners and high-growth businesses. It eliminates the per-order fee after the initial limit is met on the Pro and Plus plans.

  • Free Plan: 50 orders/month, 5GB storage, includes file delivery, license keys, and custom links.
  • Pro Plan ($7.99/mo): 200 orders/month, 15GB storage. No per-order fees for standard orders.
  • Plus Plan ($12.99/mo): 500 orders/month, 30GB storage. Ideal for medium-sized businesses.
  • Unlimited Plan ($24.99/mo): 5000 orders/month, Unlimited storage. Perfect for enterprises.

Ease of Use and Features

While both BIG and MP are functional, Digitally offers a more advanced feature set that simplifies complex workflows. Digitally excels in security and customization.

  • Digitally: Features include PDF stamping (protecting your intellectual property), QR code-based access for unique downloads, and license key management for software and vouchers. It also supports external storage like Amazon S3 and detailed analytics.
  • BIG & MP: These apps focus on the core functionality of delivery. They are great for simple file sharing but lack the advanced security layers and automation capabilities found in Digitally.

Integrations and Languages

Global expansion is easier with Digitally due to its multilingual support. The app supports English, French, Spanish, German, Danish, Portuguese, Dutch, Swedish, and Chinese (Simplified), allowing you to reach a wider audience effortlessly. BIG and MP are primarily English-focused, which might limit their utility for multi-language stores.

Pros and Cons

Pros and Cons of Digitally

  • Pros: Highly scalable pricing, advanced security features (PDF stamping, QR codes), detailed analytics, supports external storage (S3), and extensive language support.
  • Cons: The free plan limits orders to 50/month (still generous for testing).

Pros and Cons of BIG Digital Downloads

  • Pros: Reliable delivery, supports bulk uploads, and integrates well with Shopify.
  • Cons: Pricing models can become expensive at scale; lacks advanced security features like watermarking.

Pros and Cons of MP Digital Downloads

  • Pros: Simple to set up and use, focuses on the essentials of digital selling.
  • Cons: Limited in terms of customization and advanced management features compared to Digitally.

Use Cases

Best for Digitally

Digitally is the ideal choice for businesses that need advanced security and scalability. It is perfect for selling eBooks, online courses, software licenses, and digital art where file protection is paramount. The QR code feature is excellent for verifying users in physical or hybrid environments.

Best for BIG Digital Downloads

This app is well-suited for smaller stores or those just starting out with digital products who need a no-nonsense solution for file delivery without delving into complex security settings.

Best for MP Digital Downloads

MP Digital Downloads is a good fit for merchants who prioritize simplicity and low initial cost for standard file delivery needs, such as printable planners or simple templates.

Final Verdict

When comparing BIG Digital Downloads, MP Digital Downloads, and Digitally, it is clear that Digitally provides the most comprehensive package. While BIG and MP are capable of handling standard digital orders, Digitally offers superior value through its tiered pricing (making it highly cost-effective), advanced security features like PDF stamping, and flexible integrations. For businesses serious about protecting their digital assets and scaling efficiently, Digitally - Digital Products is the superior platform. You can explore their features at https://conversionproplus.com/app/digitally-digital-products.

Frequently Asked Questions

Digitally - Digital Products is superior in this regard, offering advanced security features like PDF stamping, QR code access, and IP restrictions that are generally not available in BIG or MP Digital Downloads.

Yes, Digitally supports external storage integration, allowing you to host files securely on services like Amazon S3 to save on bandwidth and storage costs.

The Plus Plan ($12.99/month) is recommended for growing businesses, offering 500 orders/month and 30GB of storage without per-order fees.

Absolutely. Digitally is designed to handle not just file downloads but also license keys, promo codes, and vouchers for software and membership sites.

Yes, Digitally offers a Free Plan with 50 orders per month, 5GB of storage, and access to core features like file delivery and custom links, making it perfect for testing.

Why This Comparison Matters

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